VCA 235 - Visual Comm Portfolio

Course Description

Students explore various methods of preparing professional portfolios, as well as the packaging and marketing of their portfolio works in preparation for further education and/or job interviews related to their career goals in visual communications. Along with the portfolio, each student prepares a resume, digital portfolio, and considers other self-promotional pieces to complete his/her portfolio package. The emphasis of this course is that each student compiles a professional looking and complete portfolio package based on his/her occupational and educational goals. Group 2 course.

Credit Hours


Contact Hours


Recitation Hours


Required Prerequisites

VCA 200, VCA 220

General Education Outcomes supported by this course

Communications - Direct, Critical Thinking - Direct

Course Learning Outcomes

  • Describe design methodologies related to graphic design and advertising.
  • Identify graphic design and information architecture elements used in portfolio development.
  • Describe portfolio styles and functions.
  • Relate portfolio requirements to their field.
  • Complete projects from start to finish.
  • Solve design challenges in an Apple Certified Mac Lab.
  • Explore design trends with projects that strengthen portfolios.
  • Integrate industry theory and progressive practice into portfolio production and presentation.
  • Present portfolios to industry professionals.
  • Use global industry standards in project development.
Human Dimension:
  • Resolve process of work through critiques and communication with others.
  • Use the content in this course to inform and help the VCA Advisory Board to see the impact of design-thinking.
Caring - Civic Learning:
  • Explain how design can be used to influence or persuade others with their chosen field.
Learning How to Learn:
  • Frame useful questions for developing technical skills.
  • Synthesize constructive feedback during critiques and discussions.