Visual Communications - Creative Management in Art Direction, Associate in Applied Science Degree
This is an archived copy of the 2020-2021 catalog. To access the most recent version of the catalog, please visit https://catalog.nmc.edu.
NMC Code 251
This Visual Communications program is designed for students who have already earned the VCA Associate in Applied Science degree and are looking to expand their skills for local employment opportunities instead of transferring to a four-year BFA or university program. This degree focuses on a tailored set of courses from other disciplines that will expose students to marketing, copywriting, small business management, digital photography, and other practical skills that will help them enter the work force. A 180-hour summer internship with a local marketing/design/advertising or film firm is a required part of this program.
Major Requirements
| Course | Title | Credits |
|---|---|---|
| Previous Visual Communications AAS Degree | 63-64 | |
| Creative Management in Art Direction Requirements | ||
| ART 174 | Digital Photography I | 3 |
| or VCA 146 | Interactive Animation | |
| ART 181 | Printmaking I | 3 |
| ART 213 | Modern Art History | 3 |
| ART 274 | Digital Photography II | 3 |
| BUS 155 | Interpersonal Communications | 3 |
| or BUS 231 | Professional Communications | |
| CIT 180 | Web Development | 3 |
| ENG 220 | Technical Writing | 3 |
| or ENG 221 | Creative Writing | |
| ENG 266 | Popular Culture | 3-4 |
| or COM 201 | Mass Communication and Culture | |
| MKT 201 | Principles of Marketing | 3 |
| or MKT 241 | Principles of Advertising | |
| VCA 290 | Visual Comm Internship | 4 |
| Total Credits | 94-96 | |
| 1 | Placement into MTH 111 Intermediate Algebra or higher, or completion of MTH 23 Beginning Algebra |
| Year 1 | ||
|---|---|---|
| Fall | Credits | |
| ENG 221 or ENG 220 |
Creative Writing or Technical Writing |
3 |
| MKT 201 or MKT 241 |
Principles of Marketing or Principles of Advertising |
3 |
| ART 174 or VCA 146 |
Digital Photography I or Interactive Animation |
3 |
| CIT 180 | Web Development | 3 |
| Credits | 12 | |
| Spring | ||
| ENG 266 or COM 201 |
Popular Culture or Mass Communication and Culture |
4 |
| BUS 155 or BUS 231 |
Interpersonal Communications or Professional Communications |
3 |
| ART 132 or ART 181 |
3-D Design or Printmaking I |
3 |
| ART 213 | Modern Art History | 3 |
| ART 274 | Digital Photography II | 3 |
| Credits | 16 | |
| Summer | ||
| VCA 290 | Visual Comm Internship | 4 |
| Credits | 4 | |
| Total Credits | 32 | |
* 32 credits additional after VCA Applied Science Degree (This program is only available to students that have completed the NMC AAS in Visual Communications.)
Students completing the Visual Communications program at NMC earn an Associate of Applied Science degree. After completion of the AAS Degree, students can take this third-year option in Visual Communications and earn an AAS in Creative Management Art Direction that will aid in local employment while exposing the student to marketing and business classes that provide an opportunity to develop their own studio.